Online marketing is something that needs to be adjusted to the type of client and industry. In most cases, our customized strategies are not comparable with each other. It really depends on the type of business that we are dealing with and that makes is even more challenging for us! We would like to give you an example of the way we work and how we implement the different marketing strategies as well. Wavelength Web Design provides all kinds of social media management activities such as social media audit, strategy development, general online marketing and much more marketing-related tasks. This year, we took care of an entire online marketing process during the release of the book Beleggen Voor Dummies, created by an online crypto platform. This company reached out to Wavelength Web Design to help them out with the social media countdown.
A countdown is something that a lot of companies are interested in. This countdown is always used before a release, opening or grand entrance and has the goal to prepare online traffic to that certain event. In this way you can make sure that your audience will be expecting what is coming and that can result to a better bonding between you and your potential clients. This strategy is also used during the release campaign of Beleggen Voor Dummies. Once in a while we posted a small teaser on the social media channels of our client and that strategy seem to be a great success. A lot of people were interacting with our clients through social media and were asking many different questions already about the book. Interaction is the key to success if you would like to have your social media up and running.
Another thing that we did with Beleggen Voor Dummies is using the right kind of SEO on the official website. Wavelength Web Design was fully responsible for the design of the new website, but also for the development of the pages. While implementing the content in their website, we made sure that we used search engine optimization in order to rank the website high in the search engines. By doing this, you can increase your online visibility and audience ratings. After delivering the website, we provided an extra audit on the statistics. While keeping track of activities and online visits, we were be able to monitor the process and adjust little extra details in order to make improvements. Social media and website services are not the hardest things to do, but it is necessary to own a lot of knowledge about certain kind of topics. If you are interested in a customized marketing strategy of a high quality, you should reach out to a professional marketing company like Wavelength Web Design.
The book release of Beleggen voor Dummies became a great success, thanks to the right marketing services that we applied before the release date. If you are looking for a similar kind of strategy, you should take a brief look at our services page. Together we can uplift your online presence!